Overview

Facebook social media carousel ads for the Learn What Alexa Can Do Amazon page. The concept was to show off three devices with three different features: Echo Spot with timer feature, Echo Plus with music feature, and Echo Dot with apps feature. I manipulated various vector illustrations from a third party agency to assemble, design, and animate the ads.

AMAZON ALEXA Guide SOCIAL ADS

Role

Visual Design

Platform

Photoshop
Illustrator

Deliverables

Animated social media visuals

Animated Designs

I was asked to incorporate subtle gif animation to make these ads more eye catching in the hopes of improving click through rate. I wanted to keep the designs minimal and clean so they could be placed in ad space that was limited in size but still be readable.

Image Carousel

Animated gifs were featured in image carousels on various social media platforms such as Facebook.